Sponsorship | Qatar Airways
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Enhancing our global community, one sponsorship at a time

Qatar Airways proudly supports a wide range of sporting activities and initiatives around the world, expanding our brand visibility and establishing lasting and loyal relationships with our customers.

Federation Internationale de Football Association (FIFA)

Official Partner and the Official Airline

Upcoming events sponsored by Qatar Airways will include the 2018 FIFA World Cup in Russia, the FIFA Club World Cup, the FIFA Women’s World Cup, the 2022 FIFA World Cup in Qatar and the FIFA eWorld Cup, the world’s largest online gaming tournament.

Qatar Tennis Federation Tournaments: Men's Open and Ladies Open

Official Airline Partner and Retail Sponsor 


Qatar Airways is a proud sponsor of the men’s Qatar ExxonMobil Open and the women’s Qatar Total Open. Both tournaments attract many of the world's top tennis players, who compete for the championship trophy.

Sydney Swans

Official International Airline Partner


The sponsorship marks first foray into the Australian Football League (AFL) for Qatar Airways.

Qatar Squash Federation: Qatar Squash Championships


Qatar Classic Squash Championship features a number of the world’s top squash players, competing for the coveted championship prize, as well as World Series Standings points.

Sponsorship criteria

  1. Tangible impact on the community Socially responsible events focused on the local community
  2. Brand enhancement Long-term partnerships with other prestigious brands
  3. Clearly identifiable benefits Return on investment, media exposure and publicity
  4. Revenue-generating potential Exposure to Qatar Airways' target markets and segments

Submit a proposal

Submit your sponsorship proposal at least 12 weeks prior to the proposed event or activity in order to provide us with adequate time to evaluate your proposal, negotiate agreements, and plan our participation.

Evaluation process and timelines

.On receipt of a sponsorship proposal, we will review the sponsorship proposal following the below process: 
  • We shall review the sponsorship proposal to check if it is compliant with our sponsorship criteria;
  • If the proposal conforms with our requirements it will be submitted to other internal stakeholders;
  • After careful review and evaluation of the proposal, a decision will be made and the requesting company will be informed accordingly;
  • If any additional information is required, we shall contact the requesting company;
  • The requesting company will be contacted within four to six weeks of submitting the proposal, only if the sponsorship proposal is approved. 

Due to the high level of interest in Qatar Airways sponsorships, we can only support a limited number of requests. As a result, we sometimes decline opportunities even if they fit our sponsorship guidelines.

Qatar Airways will not consider association with, or sponsorship of, activities related to politics, religious affairs, extreme sports (i.e. wrestling and boxing), unfair competition, explicit content or images, negative behaviour,  or any event or activity taking place less than 12 weeks from the time the proposal is submitted.

Community relations

Environmental and social responsibility is a major focus for Qatar Airways sponsorships.

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