The Four day exhibition kicked off with an official inauguration by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of UAE and Ruler of Dubai.

During the royal tour of each of the exhibition areas, His Highness Sheikh Mohammed visited the Qatar Airways exhibition stand where Qatar Airways Chief Executive Officer Akbar Al Baker cordially showcased the carrier's Boeing 787 Business Class seats.

Qatar Airways is the Middle East launch customer of the 787 Dreamliner with the first of 60 of the aircraft-type on order due to be delivered to the Doha-based airline this summer.

ATM, which ends tomorrow (May 3) is a four-day event which attracts the crème de la crème of the travel industry from the Gulf, across the Middle East and around the world. Visitors from around the world visited Qatar Airways’ stand to sample the airline’s renowned hospitality and its latest seat product offerings.

 Qatar Airways is gearing up to launch a range of new destinations, including Zagreb (Croatia) next week, on May 9; Perth, the airline's second Australian route from July 3; Kilimanjaro on July 25 as well as Mombasa on August 15, Erbil and Baghdad in May and June respectively, and Myanmar in October.

Among other new routes due to join the airline's network with dates yet to be announced are Belgrade (Serbia), Helsinki (Finland), and Zanzibar (Tanzania).

Qatar Airways is one of the world’s fastest growing airlines, operating a modern fleet of 109 aircraft to 113 diverse business and leisure destinations across Europe, Middle East, Africa, Asia Pacific, North America and South America from its Doha hub.