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NEW AMENITY KIT FOR QATAR AIRWAYS’ ECONOMY CLASS PASSENGERS FOCUSES ON SIMPLICITY AND FUNCTIONALITY

NEW AMENITY KIT FOR QATAR AIRWAYS’ ECONOMY CLASS PASSENGERS FOCUSES ON SIMPLICITY AND FUNCTIONALITY

DOHA, Qatar – As part of an ongoing upgrade across its portfolio of on-board products, Qatar Airways will introduce new amenity kits to Economy Class passengers from this month. With a focus on simplicity and functionality, the new kits include products designed to make the passengers’ journey more comfortable and relaxing.

In keeping with the airline’s tag line “Going Places Together”, the bags’ design features inspiring images of destinations on Qatar Airways’ route network. The exterior design will be refreshed every four months with new places from Qatar Airways’ network of more than 150 destinations.

Inside the amenity kit passengers will discover comfort essentials such as an Institut Karité Paris lip balm and a Miradent dental kit alongside their eye mask, socks and ear plugs, adding value to their overall travel experience.

Qatar Airways Senior Vice President of Customer Experience, Mr. Rossen Dimitrov, said: “This will be a year of change for Qatar Airways travellers, with numerous upgrades to our on-board products and services, including our new Economy Class amenity kits. The refreshed kits have been designed to deliver an elevated customer experience by providing our passengers with products from world-class brands such as Institut Karité Paris and Miradent. We like to continually surprise and delight our passengers in every class of cabin, and we believe that anyone travelling in Economy Class will be truly delighted when they discover these new amenity kits on board."


This latest addition to Qatar Airways’ on-board product portfolio follows the recent launch of new amenity kits for Business Class and First Class passengers designed by BRIC’S and Nappa Dori, with content provided by Castello Monte Vibiano Vecchio. The new premium amenity kits are complemented by a new sleeper suit design from luxury brand The White Company.

The airline also has plans to launch a new Business Class seat this year; highly anticipated by both the aviation industry and passengers, the new design will be patented to prevent any other airline from replicating the state-of-the-art seat concept, designed to revolutionise the premium cabin experience.

Other initiatives recently launched for passengers travelling on board Qatar Airways flights include an updated range of plush toys, children’s activity kits and in-flight lunch boxes in partnership with Hasbro Inc, as well as a refreshed and refined premium in-flight dining service for First Class passengers on the airline’s intra-Gulf services.

About Qatar Airways

Qatar Airways, the national carrier of the State of Qatar, is proud to be Going Places Together with travellers across its more than 150 business and leisure destinations.

A multiple award-winning airline, Qatar Airways has been awarded World’s Best Airline, World's Best Business Class; Best Business Class Airline Lounge and Best Airline Staff Service in the Middle East by international air transport rating organisation Skytrax.

 

Qatar Airways was the first Gulf carrier to join global airline alliance, oneworld, enabling its passengers to benefit from more than 1,000 airports in more than 150 countries.

 

Oryx One, Qatar Airways’ in-flight entertainment system offers passengers up to 3,000 entertainment options from the latest blockbuster movies, TV box sets, music, games and much more. Passengers flying on Qatar Airways flights served by its B787, A350, A380, A319 and select A320 and A330 aircraft can also stay in touch with their friends and family around the world by using the award-winning airline’s on-board Wi-Fi and GSM service.

 

Qatar Airways proudly supports a range of exciting international and local initiatives dedicated to enriching the global community that it serves. Qatar Airways sponsors world-leading sports teams including FC Barcelona and Al-Ahli Saudi Arabia FC reflecting the values of sports as a means of bringing people together, something at the core of the airline’s own brand message – Going Places Together.

 

Qatar Airways Cargo, the world’s third largest international cargo carrier, serves more than 50 exclusive freighter destinations worldwide via its Doha hub and also delivers freight to more than 150 key business and leisure destinations globally

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