| Qatar Airways

Hamad International Airport and FC Bayern München Enhance Their Sponsorship

Qatar’s five-star airport strengthens Platinum sponsorship of German football team FC Bayern München, asserting Qatar’s role as a global leader in sports

 

Latest FC Bayern jersey with HIA logo revealed during announcement

      

DOHA, Qatar – Hamad International Airport (HIA), Qatar’s five-star airport, announced today that it has enhanced its current sponsorship of the legendary German football club FC Bayern München as Platinum sponsor. The latest FC Bayern jersey featuring HIA-Qatar’s distinctive logo on the sleeve of the team’s iconic shirts was also revealed.

The announcement was made at a press conference at the airport terminal beside the iconic Lamp Bear, chaired by Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker; FC Bayern München Executive Board Member, Andreas Jung; Supreme Committee for Delivery and Legacy Secretary General, His Excellency Mr. Hassan Al Thawadi and Hamad International Airport Chief Operating Officer, Engr. Badr Mohammed Al Meer.

H.E. Mr. Al Baker commented: “The strengthening of this fantastic sponsorship between Qatar’s award-winning airport and FC Bayern München truly demonstrates the State of Qatar’s role as a global leader in sports. The HIA-Qatar logo on the sleeve of every FC Bayern München jersey helps display the importance that we as a nation place on sports as a means of bringing people together. The HIA-Qatar enhancement of its sponsorship has also further aligned itself with our nation’s ambitious national vision.” 

FC Bayern München Executive Board Member, Andreas Jung, said: “Starting this season, our players will feature the HIA-Qatar logo on the jersey’s sleeves. When we signed the contract with Hamad International Airport in January 2016, the sponsor's badge on the sleeve was already part of our agreement. So far the HIA-Qatar logo has already been placed on the training uniforms.”

Hamad International Airport Chief Operating Officer, Engr. Badr Mohammed Al Meer, said: “HIA-Qatar’s growing and successful partnership with FC Bayern München opens up new and exciting avenues for this collaboration. We are rightly delighted to have our five-star airport’s logo on Germany’s most-winning team’s jersey.

“FC Bayern München are Germany’s sporting superstars, so it’s only right that they should be in partnership with the Middle East’s five-star airport, as we are both at the top of our game and both look forward to staying in the premiere league.”

H.E. Mr. Al Baker led the ribbon cutting to officially open FC Bayern München’s new pop-up shop in the airport’s duty free area, featuring branded gifts and merchandise from the popular German football team available for passengers travelling through HIA to buy.

During the event, HIA-Qatar and FC Bayern München also launched their latest promotional video, which showcases HIA’s award-winning facilities and services as experienced first-hand by the football stars. The video features global football champions Arjen Robben and Robert Lewandowski to name but a few, and will be played both in the airport and on board Qatar Airway’s flights.

Earlier this year, Qatar had the privilege of hosting FC Bayern München in Doha as the team undertook a successful nine-day winter training camp at Qatar’s Aspire Academy, enjoying the world-class facilities available to them.

Qatar's state-of-the-art airport also recently announced an eight per cent increase in passenger numbers and an impressive 19 per cent increase in cargo handling from January to June 2017, compared to the same period in the previous year.

This is just the latest in a series of significant milestones achieved in 2017, including being ranked as a five-star airport by Skytrax, making it one among only five other airports in the world to achieve this prestigious status.

Earlier this year, it was ranked Sixth Best Airport in the World by the 2017 Skytrax World Airport Awards, moving up four places from 2016. HIA has also won the ‘Best Airport in the Middle East’ title for three years in a row and ‘Best Staff Service in the Middle East’ for two years in a row.

Notes to Editors:

About Qatar Airways

Qatar Airways, the national carrier of the State of Qatar, is celebrating 20 years of Going Places Together with travellers across its more than 150 business and leisure destinations. The world’s fast growing airline will add a number of exciting new destinations to its growing network in 2017/18, including Dublin, Nice, Skopje, Sarajevo and many more, flying passengers on board its modern fleet of 200 aircraft. 

A multiple award-winning airline, Qatar Airways was recently named Airline of the Year by the 2017 World Airline Awards, managed by international air transport rating organisation Skytrax. It was also named World’s Best Business Class, Best Airline in the Middle East, and World’s Best First Class Airline Lounge.

Qatar Airways is a member of the oneworld global alliance. The award-winning alliance was named the World’s Best Airline Alliance 2015 by Skytrax for the third year running. Qatar Airways was the first Gulf carrier to join global airline alliance, oneworld, enabling its passengers to benefit from more than 1,000 airports in more than 150 countries, with 14,250 daily departures.

Oryx One, Qatar Airways’ in-flight entertainment system offers passengers up to 3,000 entertainment options from the latest blockbuster movies, TV box sets, music, games and much more. Passengers flying on Qatar Airways flights served by its B787, A350, A380, A319 and select A320 and A330 aircraft can also stay in touch with their friends and family around the world by using the award-winning airline’s on-board Wi-Fi and GSM service.

Qatar Airways proudly supports a range of exciting international and local initiatives dedicated to enriching the global community that it serves. Qatar Airways, the official FIFA partner, is the official sponsor of many top-level sporting events, including the FIFA 2018 and 2022 World Cups, reflecting the values of sports as a means of bringing people together, something at the core of the airline’s own brand message - Going Places Together.

Qatar Airways Cargo, the world’s third largest international cargo carrier, serves 60 exclusive freighter destinations worldwide via its world-class Doha hub and also delivers freight to more than 150 key business and leisure destinations globally with 200 aircraft. The Qatar Airways Cargo fleet includes eight Airbus A330 freighters and 12 Boeing 777 freighters.

For further information, please contact:

Qatar Airways Group, Corporate Communications Department

Tel: +974 4022 2200

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